DEN Smart Home, creator of the first invisible, wireless communicating smart door strike – DEN SmartStrike™ – announces key personnel additions to their executive leadership team. Lew Brown has assumed the role of President of DEN Smart Home Inc., North America, and Dennis Nijmeijer has joined the company as Chief Financial Officer in the newly created Ankerslot Group.
Brown joins the DEN Smart Home team offering a deep history of executive experience as a CEO, COO, President, VP of Business Development, and VP of Sales & Marketing throughout the consumer technology sectors, with extensive expertise in IoT products and services. In his role with DEN Smart Home Inc., Brown will lead and develop the strategic plan for the company including business and product development initiatives.
“I am energized to be part of the DEN Smart Home team; it is an exciting time for the company as we prepare for our official launch. I believe in the unique solution that the DEN SmartStrike offers to the market and our team is looking forward to connecting with attendees at CEDIA Expo to showcase how the DEN SmartStrike fits into their product portfolio,” said Brown.
Joining as both a co-owner and Chief Financial Officer, of the parent company, Ankerslot Group, Nijmeijer has over two decades of finance experience most recently as a Finance Director at HSF Logistics. Robert Boensma, CTO and one of DEN’s first hires has also been named as a minority owner in DEN Smart Home.
“Rounding out our executive leadership team was an important step forward,” said Marijn van der Wal, founder and CEO of Ankerslot Group and its wholly-owned business unit, DEN Smart Home. “Having a highly talented team that is committed to our company goals will take DEN Smart Home to the next level. Between Lew’s incredibly successful track record of bringing new products to market and Dennis’ financial acumen DEN Smart Home is poised for exciting growth ahead.”
.In spring 2023, DEN launched a new authorized dealer program to provide exclusive pricing and prioritized order fulfillment to the professional channel. Dealers can sign up for the Authorized Dealer Program at www.densmarthome.com/dealer.