I hate to be the bearer of bad news but has anyone noticed this is a tough time to be in business? Whether you're a locksmith, chiropractor, or used car salesman doesn't matter. The burdens on a small business in troubled economic times are ever-present. Every business owner has to think about his...
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5. Think outside of your little box. Don't do what you have done because you have always done it. Think about the challenges out there and try to make them opportunities. Think of creative ways to make things better. Be positive even when everyone is negative. People like to do business with people who make them feel better. So even if you're down in the dumps, smile and act like you're having a great day. It might rub off on your customer or employee and make you a little happier as well.
Work hard at work but afterward, go home and enjoy your family and friends, and know that you'll come out of this okay. Ask yourself, “What's the worst that can happen?” If you go out of business, you'll work for another locksmith or institution or change careers. If you owe more than you have, ask your creditors to work with you. Try to communicate as truthfully as you can and stay positive.
Like most of you, I am deeply concerned about what is going on in the locksmith industry, in the auto and construction industries, and in the entire country. There are days when I get scared and wonder what the future is going to bring. But I have learned in my 30 years in business that whatever happens, we need to be thankful for what we have. Things can always be worse. Forget the economy when you're working. Focus instead on the little things that you can do to improve your customer service and lower your costs.
The world is full of so much negativity and pain right now but it is also full of so many amazing opportunities to be inspired. Inspiration is everywhere you look for it. Seek it out and find it; make time for it. You need it now more than ever.
Forget the economy when you’re working. Focus instead on the little things that you can do to improve your customer service and lower your costs.
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When business is quiet, take some time to create a flier, search the Internet for organizations looking for a guest speaker, or visit potential customers and drop off your brochure.